{"product_id":"1233022_acca-learning","title":"How to Present a Compelling Business Case","description":"\u003cb\u003eIntroduction\u003c\/b\u003e\u003cbr\u003e\nWhat’s the difference between a business proposal that’s signed off and one that isn’t?\u003cbr\u003e\nIt would be nice to think that all proposals are judged objectively based solely on the factual evidence contained in them, but this is rarely, if ever, the case. In reality, the technical content is just one of several factors which will affect whether your proposal is accepted or rejected.\u003cbr\u003e\n\u003cbr\u003e\n\u003cb\u003eAbout this webinar\u003c\/b\u003e\u003cbr\u003e\nThis interactive, course unpacks the components of a compelling business proposal. In addition to exploring sources of information and evidence, it also demonstrates how to understand your stakeholders, apply judgement and present a compelling argument that will convince your audience.\u003cbr\u003e\n\u003cbr\u003e\n\u003cb\u003eKey features\u003c\/b\u003e\u003cul\u003e\n\u003cli\u003eIdentify a suitable structure for a business proposal\u003c\/li\u003e\n\u003cli\u003eExploit different sources of information to inform decision-making.\u003c\/li\u003e\n\u003cli\u003eUnderstand what adds value to your stakeholders.\u003c\/li\u003e\n\u003cli\u003eApply judgement to evaluate different opportunities.\u003c\/li\u003e\n\u003cli\u003ePresent compelling conclusions and recommendations to convince your audience.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\n\u003cb\u003eSpeaker\u003c\/b\u003e\u003cbr\u003e\nDavid Culley","brand":"acca-learning","offers":[{"title":"Standard price \/ 0","offer_id":45022633918715,"sku":"100184","price":100.0,"currency_code":"GBP","in_stock":true},{"title":"Aramco - Tenant user \/ 1208826","offer_id":45022634049787,"sku":"100184","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"Students \/ 110169","offer_id":45022634017019,"sku":"100184","price":100.0,"currency_code":"GBP","in_stock":true},{"title":"Members \/ 110167","offer_id":45022633984251,"sku":"100184","price":90.0,"currency_code":"GBP","in_stock":true},{"title":"Continuous learners \/ 3","offer_id":45022633951483,"sku":"100184","price":100.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/6057\/4115\/files\/MS_WEB_SEP22_HPCBC_IMAGE_1233019_c9334e16-a896-41ba-8713-b3c04151b542.jpg?v=1780722165","url":"https:\/\/acca-learning.myshopify.com\/products\/1233022_acca-learning","provider":"acca-learning","version":"1.0","type":"link"}